We decide what is worth building
- AI consulting and strategy
- Analysis, training, documentation, evaluation
- Positioning before the project idea
ENGINEERING INTELLIGENCE. EARNING TRUST.
AI that knows how your company works. And works that way.
Agents, automations, chatbots and applications on your own data, built for the way your business runs. With a specific business goal from day one.
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- Agents & automationsThat stay in operation
- Chatbots with sourcesFrom your own documents
- Custom applicationsOn your own data
Short answer
An AI visibility company measures how often AI systems name you on the questions your customers actually ask, identifies why you are named or missed, and fixes the content and data that shape those answers. PHOENIX VERUS starts with a measurement and closes with a second one, so you can see what changed.
IN SHORT
PHOENIX VERUS is a Greek company specialising in AI visibility, answer engine optimization and the development of artificial intelligence systems. We measure how your company appears in AI answers, improve the content and data behind that presence, and build systems for the way your operation actually runs.
WHY IT HAPPENS
Why can a company with good SEO still be invisible?
In Google, a page that ranks is already eligible for AI Overviews. ChatGPT does not ask Google. It crawls the web itself and answers from what it holds.
That is why the first row barely moved and the others changed completely. The work was not better SEO. It was making the company resolve as an entity, making its writing survive extraction, and getting sources it does not control to agree.
What AEO is| Search ranking | Named in an AI answer | |
|---|---|---|
| What you win | A position in a list | Your name inside the answer |
| What decides it | A ranking algorithm | Retrieval and generation |
| What is rewarded | Relevance and links | Entity clarity and corroboration |
| Can it be bought | Yes, through advertising | Indirectly, through backlinks and coverage |
| How it is measured | Position per keyword | Mention rate across a fixed prompt set |
PRESENCE IN AI ANSWERS
How do AI systems describe you today?
Your presence in AI answers comes down to how systems name you on your buyers’ questions. We examine that across a fixed prompt set and, from the findings, work on entity clarity, the content and the data that support it.
AI visibility
We measure your AI visibility in ChatGPT, Gemini, Perplexity, Claude and Google AI: mention rate, citations, share of voice and who gets recommended instead of you. AEO check from €550 and monthly monitoring in the dashboard.
AEO
What answer engine optimization is, how it differs from SEO, and how to measure it. A complete 2026 guide with schema examples and a working method.
LLMO
Ranking puts you in a list. LLMO decides whether a model names you at all.
GEO
GEO is about being the source a generated summary draws on, not the link someone clicks.
See the AI visibility services See the audit and what it costs
ENGINEERING AND AUTOMATION
What in your operation can actually be automated?
Systems built for how your operation runs rather than off-the-shelf packages: agents and process automation, chatbots that answer from your own documents, custom applications, and modernising systems that cannot simply be replaced.
AI solutions
Built, measured, and governed — in that order, because the last two are what make the first one survive.
AI automation
Automation that ships and keeps running, not a demo that works once.
AI chatbots
A useful assistant cites its sources. A confident one does not.
Custom software
Built by the people who have to operate it afterwards.
Legacy modernization
Most systems do not need replacing. They need the three things that are actually broken fixed.
See the AI solutions Talk through a process you want to improve
How we work with your data and priorities
Data tied to your decisions
- Google Ads and GA4
- Server-side conversion tracking
- Dashboards that show margin, not just traffic
RESULTS
What do the measurements actually show?
A Greek B2B professional services firm with years of serious SEO behind it. Three months, the same set of 172 questions. The figure is how often the company was named inside the answer.
ChatGPT
0% 65%
Gemini
0% 34%
Claude
9% 19%
Google AI
85% 87%
PHOENIX VERUS measurement, 2026. Not a forecast for a new client. The prompt set and the verbatim answers are available to the client.
IN PRACTICE
See them working before we discuss anything
The demos run on our own or synthetic data.
Google Ads Performance
A demo of the dashboard showing revenue, ROAS, cost per conversion and budget pacing from a Google Ads account. Available on request.
Hotel Analytics
PhoenixBooking
Demo of PhoenixBooking, PHOENIX VERUS’s online booking and management system for hair salons, barbers, nail salons, beauty and laser clinics and spas. Access by email.
AI Visibility
A demo of the dashboard showing mention rate, citation rate and share of voice across four AI engines. Passwordless access for 48 hours.
HOW WE WORK
Four steps, defined deliverables
-
We define the need
Objective, data, and the processes the work touches.
-
We agree the solution
Scope, priorities, deliverables, success criteria.
-
We build and test
Development, changes, and proving they work.
-
We evaluate and hand over
Findings, documentation, how it runs and how it is supported.
THE PEOPLE
Strategic direction and technical ownership
The two work together from defining the need through to evaluating the solution.
Afroditi Arampatzi
FOUNDING PARTNER & GROWTH DIRECTOR
Positioning and growth: brand, marketing, commercial priorities, project coordination.
Taxiarchis Vafeas
FOUNDER, CEO & CHIEF AI OFFICER
Technical diagnosis, engineering and measurement. Systems that are demonstrated and verified.
COST AND ENGAGEMENT
What does it cost, and what drives the cost?
Published prices for AEO audits and chatbots. Published cost drivers for automation, so you can place yourself in a band before speaking to anyone.
GUIDES AND KNOWLEDGE
Practical knowledge for evaluating AI
Guides and articles with method and worked examples. No charge, business email required.
GUIDE 01
How to Get Cited by ChatGPT
Nine steps, with the data from a real engagement: 0% to 65% mention rate in three months.
GUIDE 02
What AI Actually Costs
Where the money goes, how the work is priced, and why an expensive project can be worth it while a cheap one is waste.
GUIDE 03
The EU AI Act
The delay you read about did not cover the rule that applies to your chatbot. That one has been enforceable since 2 August 2026.
Proud to use
FREQUENTLY ASKED
Before you book a call
What can PHOENIX VERUS take on?
Two things: your presence in AI answers, from measurement through to the fixes, and systems engineering — agents, chatbots, applications, dashboards, legacy modernisation. The two connect: visibility needs data and infrastructure, and infrastructure needs a reason to exist.
Do we need to know which solution we want?
No. Most conversations start from a problem rather than a solution. Defining the need is the first step of the work and we do it together. If it turns out you do not need AI for what you want, we say so.
Will you work with our own team?
Yes, and that is the usual arrangement. We take the diagnosis, the design and the parts that need specialist work; your team keeps what it can keep. We hand over documentation so your team can run the solution.
How do you measure success?
Against the metric agreed at the start, before any work begins. For visibility that is mention rate across a fixed prompt set, measured before and after. For a system it is the time, cost or error rate of the process it replaces. Without a baseline there is no success, only an impression.
What drives cost and timeline?
Scope, the state of your data, and how many systems have to talk to each other. AEO audits and chatbots have published prices. For automation we publish the cost drivers instead, because scope varies far too much between projects.
What happens after handover?
You get documentation covering how it runs and how it is maintained. Support or ongoing measurement is agreed separately if you want it. We do not lock anyone into a contract to keep something that belongs to them.
CONTACT
Which business problem do you want to tackle?
Tell us your objective and the process or presence you want to improve. We will work out the starting point and the next step together.
Received. We reply within one working day, from the person who would do the work.