PHOENIX VERUS guides

AI guides for business

Understand your options. Plan the next step. Practical guides to AI visibility, the cost of implementation and the governance of artificial intelligence.

Short answer

The PHOENIX VERUS guides are PDF workbooks, in English, on artificial intelligence in business: getting cited by ChatGPT, the real cost of an AI project, the EU AI Act, and the ones that follow. Each combines a method, data from real engagements and worksheets you fill in. Download is free, with a business email address.

Pick the topic in front of you and use the method, the examples and the worksheets to organise your business’s questions and priorities.

Which question are you starting from?

I want to examine how my company appears in AI answers.: Start with the guide to getting cited by ChatGPT.
I want to assess the cost and value of an AI project.: Choose the guide to the real cost of implementation.
I want to organise AI use and responsibilities in my business.: Explore the EU AI Act guide.

Choose your guide

Free, with a business email address. All guides are written in English; the worksheets can be filled in any language.

AI visibility · Guide 01

How to Get Cited by ChatGPT

Understand what to examine in your company’s presence: the clarity of its identity, its content, technical accessibility and corroboration from independent sources. With the data from a real engagement: 0% to 65% mention rate in ChatGPT in three months.

In the guide you will find:

Nine steps with completion criteria.
A prompt-set worksheet and an answer recording table.
A before-and-after measurement from a real engagement.

For: business owners, marketing teams and content leads.

PDF · 15 pages · In English · Worksheets

See the guide and download the PDF

AI strategy & investment · Guide 02

What AI Actually Costs

Before you approve an AI project you need a picture of the total cost and the value it can create. The guide explains how a quote is built, which three costs never appear in it and which questions help you evaluate the investment.

In the guide you will find:

The four factors that move the cost of implementation.
Preparation, running and maintenance costs.
Criteria for evaluating the return.
Seven questions for reading a quote.

For: management, finance and operations leads.

PDF · 17 pages · In English · Worksheets

See the guide and download the PDF

AI governance · Guide 03

The EU AI Act: organise the questions that concern your business

Using AI needs a clear picture of the systems, roles and responsibilities inside the business. The transparency rule for chatbots has applied since 2 August 2026. Use the guide as a starting point to record your AI use and spot the topics that need further assessment.

In the guide you will find:

The core topics of the European AI framework.
Sections on transparency and the use of chatbots.
Steps for recording systems and roles.
Checkpoints for organising the documentation.

For: management and technology, operations and compliance leads.

PDF · 14 pages · In English · Worksheets

See the guide and download the PDF

Informational material. Assessing specific legal obligations requires professional advice.

Coming soon

The next guides in preparation. Download opens as each one is published.

GUIDE 04

AI for Business

Where AI pays off, where it does not, and how to tell which is which.

COMING SOON

GUIDE 05

AI Agents

Where agents genuinely pay off, where they do not, and what it takes to run one safely.

COMING SOON

GUIDE 06

The Chief AI Officer

What a CAIO does, when a company needs one, and what a fractional arrangement actually covers.

COMING SOON

See it applied in practice, too.

Complement your reading with examples of PHOENIX VERUS applications for AI visibility, data analysis and business measurement.

Explore the demos

Which decision do you want to clarify?

If you are considering an AI project, a process that needs automating or your company’s presence in AI answers, tell us about the need. We will look at the priorities, the available data and the right next step.

Discuss your need